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PR Tips for Getting Publicity

Think local

Major media such as national newspapers and TV news can be difficult to attract. Your press release might be too small to make it in their media. In addition, the competition to get your business in their radar might be too intense. Rather target your local media such as local radio news, local TV news, and local newspapers because they are much easier to approach. As a local business, they are most probably looking for you in terms of familiarity and newsworthiness.